Social Data

Get actionable intelligence from social data with innovative tools.

Social data can be a veritable gold mine of information for today's enterprises. Because social data directly represents the sentiments and perspectives of millions of people worldwide, savvy organizations can use it to find prospects, target customers, personalize communication, identify trends, track markets and monitor corporate reputation.

But while social data is everywhere and ripe for picking, getting actionable intelligence from it is no easy task. The sheer volume of information is more than many organizations can handle. Connecting to new and emerging data sources isn't something that legacy integration technology is equipped to do. Working with massive data sets requires skills in MapReduce programming and NoSQL databases that most developers don't have. And few organizations have the resources to address these issues with investments in new technology, infrastructure and talent.

Fortunately, Talend's big data software solutions provide easy-to-use tools that let organizations mine social data quickly and easily to produce the kind of social data analytics that can transform business processes and drive business performance.

Talend: social data mining made easy.

Talend's big data product is a powerful and versatile open source solution that simplifies the job of collecting and analyzing social data.

Talend's big data software runs 100% natively on Hadoop architecture, the most advanced platform for managing big data. Talend lets developers take advantage of the big data capabilities of technologies like MapReduce 2.0, HBase, Hive, Oozie, Squoop and Pig for Hadoop – without needing to learn new skills or write complicated code.

With Talend, developers can easily load, extract, transform and process large and diverse social data sets from a variety of disparate sources.

How Talend helps you mine social data.

With Talend you can:

  • Quickly integrate social data from any source. Talend provides more than 800 ready-to-use connectors for big data and social data, so you can quickly pull data from any source, including NoSQL database sources. And with an easy-to-use graphical environment, developers can visually map social data sources and targets without needing to learn special skills or write complex code.
  • Manipulate social data to produce superior analytics. Talend redefines the skills it takes to manage social data mining with big data technology like Hadoop, Pig, NoSQL, Redshift and Google Big Query. With Talend, developers can efficiently map, compare, filter, evaluate and group data, using the skills they already have.
  • Scale easily to any level desired. Talend uses the massive parallel environment of Hadoop to deliver incredible scalability. Once developers configure a social data connection, the underlying code will be automatically generated as you scale up.

Learn more about Talend’s big data solutions from the many resources on this web site, or download Talend Open Studio for Big Data today and start benefiting from the leading open source big data tool.


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